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About the

HiLo Team

Who we are?

HiLo Social Media and Marketing brings customers to your business using targeted, cost-effective websites, social media management, and unique content development.

Prof. Ken Ninomiya (Prof. Ken), who leads the innovation solution development at HiLo, has successfully launched dozens of websites and helped to drive multi-million dollar business growth in over 20 companies, earning seven product launch and marketing awards.

Natalia McAlee leads our content development team at HiLo. Natalie is a published Author, Aviation Professional, and Multimedia storyteller with experience in social media management, content creation, and digital marketing.

Check Out Some of Our Projects.

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200% Increase in Applications!

“ekn links made a few updates to my website and it increased my online applications over 200%. I paid for the updates in one week of new business!”

— Mike, Owner , Clear2CloseHomeLoans.com

OUR CONTENT CAPTAINS

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Professor Ken Ninomiya

  • LinkedIn

Professor Ken Ninomiya (@ProfKenUS) is an innovative, award-winning eCommerce and OmniChannel expert with 20+ years of success, launching $100MM+ of product for top CPG companies.

He has designed and built over 50 websites built and dozens of social media campaigns that delivered results selling nearly $10 million on eCommerce platforms.

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Natalia Mcalee

  • LinkedIn

Natalia is an Aviation professional and multimedia story teller. She has developed content across many industries with a specialization in the Aviation community. Her Women's of Aviation YouTube cast is the first of it's kind. Natalia is a content development pro and works within all social channels.

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Susanna Ninomiya

  • LinkedIn

Susanna holds a Marketing Degree and a Theatre Arts degree from Florida State University. She helps create engaging content to market, review, promote, and publicize, spreading awareness for our partnered brands. Susanna's always looking for creative ways to help increase revenue and drive brand recognition on social media platforms.

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Sahid Nahim

Floral Industry Consulting |Websites | SEO | Email Marketing| The Bloom Show. providing support and opportunities to my clients through the most innovative solutions available, from digital media marketing, website design, and business development to traditional networking and industry collaborations.

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Professor Paul Marino

Miami Lakes resident, businessman, and educator Paul A. Marino founded Guardian Watch, Inc., a 501 (c) 3, and its Managed Education Program to assist At-Risk Youth and to give back to the local community.

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Shawn Staerker

We partner with Shawn, an industry veteran with several successful campaigns to his credit, Shawn has a deep understanding of what it takes to create a successful presence in the general aviation market.

Whether on his aviation-specific YouTube channel (“Watch Your Attitude”) or his numerous podcast projects, Shawn always aims to create fun content which both entertains and engages the audience.

Why choose HiLo Social Media?

Obtaining likes and following is enjoyable, but acquiring new clients is what pays the bills and puts money in your pocket. The marketing industry has evolved. In today's ECom-driven, fast-paced society, it's all about: see me, like me, purchase me once, and then buy me again and again. It is about attracting clients who will remain loyal. That's our specialty.

HiLo Social Media and Marketing employs an innovative, cost-effective strategy to assist businesses in acquiring and retaining customers. HiLo Social Media and Marketing considers the full customer lifecycle in order to increase the customer's lifetime value. A loyal consumer will contribute to the expansion of your brand. We employ analytics and insights to generate a return on investment that increases client engagement. We prioritize the long-term ROI over the short-term ROI.

Using a measurable marketing solution, HiLo Social Media and Marketing increases consumer engagement by building a targeted approach that employs creative websites, social media, and content. 

HiLo Social Media and Marketing uses tools such as engaging content, inexpensive videos, A/B email testing, value-additive blog posts, SEO optimization, creative ad copy, and measure analysis to help pull the customer through your sales funnel and make time a lifetime customer.

What do we do?

HiLo Social Media and Marketing collaborates with your executive team to implement strategic programs, becoming your partner in generating sales and revenues, developing effective marketing strategies, introducing new product strategies, and positioning your business for success.

Through social media management and online content, HiLo Social Media and Marketing has recently launched an online consumer engagement program to aid small business growth in both global and local marketplaces. Our partners come to us because we can help.

HiLo Social Media and Marketing will assist your management team in identifying new growth channels, developing and assisting in the creation of innovative new strategic visions, and rebuilding and enhancing your brand portfolio. HiLo Social Media and Marketing will assist you in expanding your consumer base, maximizing your sales, and developing well-crafted, targeted communications that will generate a significant return on investment for your brand.

How do we do it?

At HiLo Social Media and Marketing , we pride ourselves in our in-depth consultation services to our partners, offering a wide range of marketing strategies.

The HiLo Social Media and Marketing team will become an extension of the executive management team to help design specific sales and marketing objectives that will lead to sales and increased revenues.

The social media managers and designers on the HiLo team use their experience and passion to come up with the best strategy for your business. They know how to make interesting posts and ads that not only catch your customers' attention but also keep them coming back for more.

Facebook and Instagram are two of the most popular websites in the world, so why not use them? Both have built-in tools for advertising and analytics that can help you reach the exact customers you want to reach.

You should get the most value for your money. Based on Facebook's built-in pay-per-click advertising model, we send out detailed reports every month about user demographics, acquisition, and engagement. We turn leads into sales, and we have a good time doing it.

Both your business plan and our management plans are always changing. Based on the reports we get every month, we change our strategy to make sure you always get the best return on your investment.

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